clients

16 years is a long time. Since 1992, Jeff Cutler has done work for individuals (like the guy who called asking for a Bar Mitzvah toast) and for the world's largest financial institution (Fidelity Investments). He's also written materials for businesses that fall in the middle (pizza shops, banks, charitable organizations and more).

Under the business name of Novel Ideas, Jeff has worked for brands you know and use every day...

Gulf Oil
Jeff led the team that rebranded the company and redid their logo

MacConnection
Jeff wrote fun, arresting copywriting about their assortment of technology peripherals

The Hingham Journal, Gatehouse Media and Mariner Newspapers
Jeff still pens columns under the heading Writer's Block, feature stories on summer attractions and vacations, news articles on school committee and local politics, and even some heart-warming pieces on local luminaries

Brookstone
Just visit their Website or wander through one of their mall stores and you'll see Jeff's words

DirtRag Magazine
Magazine features and article writing—along with poignant columns and editorial—have been a staple of Jeff's writing since the early 1990s

TJX Corp.
Jeff helped create and implement the TJMaxx Elves campaign in 2006 and had a hand in other assorted in-store pieces for HomeGoods and Marshalls

EMC Corp.
Jeff performed interviews and wrote customer profiles galore

Millennium Pharmaceuticals
Jeff worked with management to create internal communications

Jeff has also written for many other clients including Talbots and Scudder and MobileMag.com and Petro Realty and Atlantic Soup and Modern Foodservice and The Brockton Enterprise and more and more and more.

Email Jeff today to see how he can help with your particular challenge.